If you aren’t finding consistent problems and goals, you don’t have a specific enough segment.
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Kõik mõtted: The Mom Test
The Mom Test vol 14
The Mom Test vol 13
Once again, you can only pull this off if you have prepared your list of 3 big learning goals and have an idea of some possible next steps and commitments that you can ask for if the meeting goes well.
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The Mom Test vol 12
The Mom Test vol 11
The only thing people love talking about more than themselves is their problems.
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The Mom Test vol 10
The Mom Test vol 9
Secondly, whenever you see the deep emotion, do your utmost to keep that person close. They are the rare, precious fan who will get you through the hard times and give you your first sale.
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The Mom Test vol 8
First customers are crazy. Crazy in a good way. They really, really want what you’re making. They want it so badly that they’re willing to be the crazy person who tries it first.
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The Mom Test vol 7
If you don’t know what happens next after a product or sales meeting, the meeting was pointless.
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The Mom Test vol 6
The Mom Test vol 5
The Mom Test vol 4
… you don’t need to end up with what you wanted to hear in order to have a good conversation. You just need to get to the truth.
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The Mom Test vol 3
If they haven’t looked for ways of solving it already, they’re not going to look for (or buy) yours.
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